The Social Media Giveaway Playbook

Mr Beast Announced His Giveaway Winners This Morning.

Let’s run the Math:

9 Million people entered the giveaway.

26 Teslas were given away.

Your odds to win one were 1 in 346,000

Mr Beast gained more than 3 million followers from the giveaway.

And further cemented his brand as the willy wonka of the internet.

Now… what works for Mr Beast DOES NOT work for you or your brand.

You cannot do wide giveaways- it will attract the wrong crowd and dilute your social pages.

This is what you HAVE TO KNOW if you are a creator, marketer or part of a brand online:

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