The Instagram Story Algorithm Explained

Just 2-3 years ago you could throw anything on your Instagram story and get the same amount of views, but not anymore!

This is how the story algorithm works from our agencies experience managing dozens or large accounts and running campaigns across hundreds of their stories:

-Stories performance defined by “Reactions, skipping, sharing, watch time and how many people specifically click on your story repeatedly”

-It remembers your past stories performance similar to posts when algo decides to promote or not

Here’s how most people lose 90% of their story views:

-They reshare feed content to their story

-They post wayyyy too much bad content

-No value therefore lots of skipping

-No specific niche of content

Here’s how you can 5X your story views overnight for your brand or personal account:

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